GECKO analyses business models and technologies for transport innovation
Many disruptive new mobility services and technologies have been developed over the last decade. These innovations have redefined the transport industry and changed users’ behaviour in both positive and negative ways, given the high uncertainties of disruptive innovations.
It is therefore important to understand the key factors, market status, and business models that are relevant to these mobility services and technologies. A state-of-the-art knowledge on these disruptive innovations would enable public authorities to design an adaptive and appropriate regulatory framework, which fosters the development and implementation of these innovations.
GECKO analysed innovations for passengers and freight transport and investigated the impacts of COVID-19 on these innovations, as the pandemic will have significant influences on urban mobility and might potentially facilitate or deter some disruptive innovations. In addition, a sustainability-oriented scenario was selected to explore how business models and regulatory policies might change in the future. The GECKO findings shows that different innovative mobility services and products are influenced by a mix of factors, which are also directly related to their current market status. The business model canvases for new mobility services and technologies highlight the value creation (i.e., what value propositions are proposed in order to create value in the market), delivery (i.e., how the value is delivered to the new mobility services or technologies receivers), and capture mechanisms (i.e., how the value is captured by the new mobility services or technologies providers) of these case studies .
The lessons learnt by the GECKO work will be included in the report Final update of new mobility services and business models and will provide guidance for public authorities to design and implement more appropriate policies to prosper the development of the transport industry. The report will be published by the GECKO project at the end of April 2021.
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